SUPER DUPER BURGERS
Who agrees that burgers in the west coast are the best? If not, then you've never tried Super Duper Burgers.
This campaign is a roll-out campaign to cities (that are not on the west coast). If you've been to Super Duper, it's all about that California experience. Everything from the laid-back Cali vibes to the locally sourced ingredients are all within California. I recreated Super Duper's branding to match what the brand would look like in 3 distinct cities. Because while they have the best burgers, they also have that feeling as if you are home.
AAF Student American Advertising Awards Competition 2017
* Received SILVER Award